Sharing is Caring! Believing in the same, Kritika Harjai, an avid blogger at CareerBuilder India shares RELEVANT information and QUICK TIPS on job hunting, getting through interviews, coming with the RIGHT resume and a lot more through her blogs at The Career Muse. Not just this, she even brings the churned out industry insights from the HR experts and head hunters for her readers to get the idea what the industry is looking for. To get her latest blogs in your inbox, subscribe to the Career Muse or follow her on Twitter @KritikaHarjai

Career Builder Survey

Employers continue to turn to social networking sites to find additional information on potential candidates – and they’re not entirely impressed with what they’re seeing. A new survey from CareerBuilder India found that 68 per cent of employers who research job candidates on social media said they’ve found content that caused them to not hire the candidate.

Fifty-nine per cent of employers currently use social networking sites to research job candidates. Additionally, 33 per cent of employers that don’t currently research candidates on social media plan to start.

Beyond Social Networking

Employers aren’t limiting themselves to just social networks when it comes to researching a candidates’ web presence. Three quarters (75%) of employers use search engines such as Google to research potential job candidates, with 44 per cent saying they do so frequently or always.

Helping or Hurting?

So what are employers finding on social media that’s prompting them to eliminate candidates from consideration? The most common reasons to reject a candidate included:

  • Candidate lied about their qualifications – 50%
  • Candidate had poor communications skills – 50%
  • Candidate posted provocative or inappropriate photographs or information – 47%
  • Candidate shared confidential information from previous employer – 42%
  • Candidate posted information about their drinking or drug habits – 38%
  • Candidate was linked to criminal behaviour – 35%
  • Candidate bad-mouthed their previous company or fellow employees – 32%
Also Read:  Tweet Chat to Unclutter your Doubts on Big Data

However, 68 per cent of employers who research candidates on social networking sites say they’ve found content that made them more likely to hire a candidate. Some of the most common reasons employers hired a candidate based on their social networking presence included:

  • Job candidate’s background information supported their professional qualifications for the job – 70%
  • Job candidate’s personality was clearly a good fit within the company culture – 57%
  • Job candidate had great communication skills – 55%
  • Job candidate was creative – 48% according to new CareerBuilder India survey
  • Job candidate was well-rounded, showed a wide range of interests – 47%
  • Job candidate’s online site conveyed a professional image – 43%

“It’s important for job seekers to remember that much of what they post to the Internet – and equally importantly, what others post about them – can be found by potential employers, and that can affect their chances of getting hired down the road,” said Rosemary Haefner, Vice President of Human Resources at CareerBuilder. “Job seekers need to stay vigilant, and pay attention to privacy updates from all of their social networking accounts so they know what information is available for others to see. Take control of your web presence by limiting who can post to your profile and monitoring posts you’ve been tagged in.”

Also Read:  Press Release: Jobs Are Major Reason Behind Weight Gain

Haefner recommends the following DOs and DON’Ts to keep a positive image online:

  • DO clean up digital dirt BEFORE you begin your job search. Remove any photos, content and links that can work against you in an employer’s eyes.
  • DO consider creating your own professional group on social media sites to establish relationships with thought leaders, recruiters and potential referrals.
  • DO keep gripes offline. Keep the content focused on the positive, whether that relates to professional or personal information. Make sure to highlight specific accomplishments inside and outside of work.
  • DON’T forget others can see your friends, so be selective about who you accept as friends. Monitor comments made by others. Consider using the “block comments” feature or setting your profile to “private” so only designated friends can view it.
  • DON’T mention your job search if you’re still employed.
( 74 visits )